NORTH AMERICAN ALLLIED FIGHT SERIES RETAINS CROSSFIRE MEDIA GROUP TO HANDLE PR

 

Big June 2^nd card serves as inaugural event for agreement

San Jose, California (USA): Rising Midwest fight promotion North American Allied Fight Series (NAAFS) and sports PR firm Crossfire Media Group (CMG) have agreed to terms on a pact, it was revealed today. Through this agreement, CMG will facilitate media for NAAFS starting with its highly-anticipated June 2^nd event, “Fight Nite at the Flats VIII.” This exciting event is expected to feature UFC and Bellator veterans, will be showcased on GoFightLive.com, and is already generating tremendous buzz amongst Midwest fight fans.

“The NAAFS is poised to take some big steps in 2012, and I am confident that bringing on a publicist like Phil Lanides is part of that,” said NAAFS CEO Greg Kalikas. “June 2^nd will be an important milestone for the promotion, and CMG is going to help make sure its impact is as large as possible.”

“I am extremely excited to see where the NAAFS is going,” stated Lanides. “They have showcased some of the best fighters and bouts out there, and with this step into iPPV, even bigger things are on the horizon. I hope CMG is part of it for a long time to come.”

Founded in 2006, the NAAFS has been cultivated into a proving ground for many of the top pros in mixed martial arts today. Their roster has included, at one time or another, a virtual “who’s who” of the MMA world. The Ohio-based organization prides itself on developing the next generation of stars, and is committed to fostering the continued growth of the sport.

The NAAFS has showcased many UFC and Bellator veterans, including (but not limited to) Ben Rothwell, Josh Hendricks, Jason Dent, Dan Bobish, Ryan “The Lion” Madigan, Brian Rogers, Todd Brown, Sean Salmon, Dave Herman, Stipe Miocic, Chris Lozano, Daniel Straus, Forrest “The Meat Cleaver” Petz, and many others.

The CMG stable of clients includes top-ranked Strikeforce welterweight Tyron Woodley, popular UFC middleweight Sean “The Destroyer” Loeffler, rising management company Apex Sports Agency, Canadian MMA promotion Aggression FC, Bay Area-based fight promotion Elite Combat Sports, top MMA fight team Roufusport, and famed combat sports broadcaster Mauro Ranallo.

For more information on the NAAFS, please visit http://www.NAAFS.tv/. The NAAFS can also be found on Facebook at https://www.facebook.com/naafscagefighting, and on Twitter @NAAFS.

APEX SPORTS AGENCY AND CROSSFIRE MEDIA GROUP COME TO TERMS ON PUBLIC RELATIONS AGREEMENT

CMG to handle media relations duties for ASA stable of fighters

San Jose, California (USA): It was announced today that top athlete management company Apex Sports Agency (ASA) has agreed to a pact with sports PR firm Crossfire Media Group (CMG). As a result of the agreement, CMG Owner/Publicist Phil Lanides will facilitate media requests for ASA CEO Jason Chambers and the burgeoning stable of ASA fighters going forward.

“The growth ASA has been experiencing is tremendous, and I feel that bringing on someone like Phil is the next step for us,” stated Chambers. “I am excited to see where our partnership can go…the sky truly is the limit.”

Lanides added, “I have been following ASA’s growth from its genesis, and I am elated to join up with them at such a pivotal time. Jason and his team are doing big things, and I strongly believe that I can be part of its continuing rise to the top.”

Apex Sports Agency is a rising management company dedicated to providing its athletes with the best sponsorship and event opportunities available. Founded in 2011, ASA has quickly risen up the ranks, garnering a reputation for its results-driven yet ethical approach to management. The ASA stable of fighters includes UFC fighters Clifford Starks, Chris Clements, Carlo Prater, and Matt Lucas, Bellator Champion Zoila Gurgel, UFC/Strikeforce veteran Jorge Gurgel, former UFC welterweight contender Karo Parisyan, UFC vet Drew Fickett, and rising prospects Chris Gruetzemacher, Alberto Mina, John Fraser, Rosen Dimitrov, and Rumen Dimitrov.

ASA CEO Jason Chambers possesses a unique perspective in the fight world. A successful former fighter in his own right with a record of 18-5, he has been involved with mixed martial arts since the mid-1990’s. During his time in the sport, he has been involved intimately with nearly every facet of MMA. Matchmaking, promoting, commentating, and training are just some of the areas of combat sports he’s been successfully involved with.

Chambers has also experienced a successful career as an actor and media personality. Well-known for his stint as the host of the hit History Channel Series “Human Weapon,” he has traveled the globe to explore the history and techniques of various martial arts as part of the show. He has also appeared on well-established television series such as “Guiding Light,” “All My Children,” “Can You Tell?” and most frequently on “As the World Turns.” Chambers has also done numerous commercials and has been a guest star on “Days of Our Lives,” “The Middleman,” and “CSI: NY.”

Now focused on ASA, Chambers and his team are committed to building the company into the best in the extreme sports world.

The CMG stable of clients includes top-ranked Strikeforce welterweight Tyron Woodley, popular UFC middleweight Sean “The Destroyer” Loeffler, Canadian MMA promotion Aggression FC, Bay Area-based fight promotion Elite Combat Sports, top MMA fight team Roufusport, and famed combat sports broadcaster Mauro Ranallo.

For more information on Apex Sports Agency, please visit http://www.ApexSportsAgency.com/ . ASA can also be found on Twitter @ApexSportAgency.

SEAN “THE DESTROYER” LOEFFLER JOINS THE CROSSFIRE MEDIA GROUP FAMILY

CMG to handle Loeffler’s media opportunities



San Jose, CA (USA): It was announced today that UFC middleweight fighter Sean “The Destroyer” Loeffler has reached an agreement with Crossfire Media Group (CMG) to be represented in media matters by Phil Lanides, CMG Owner/Publicist.



CMG will provide PR and media relations services for Loeffler, and in the process help continue to build his brand. CMG will now handle all media requests for “The Destroyer.”



“I’m excited to work with a fighter the caliber of Sean,” stated Lanides. “He is colorful and quote-worthy, but most importantly, he brings it inside the Octagon. Once he heals up, he’s going to be a force to be reckoned with in the UFC.”



“I definitely understand how important it is to get your name out there and become recognizable, and I know that CMG is already helping me do that,” said Loeffler. “I expect that me working with Phil is going to help me get positioned to become the biggest I can possibly be.”



Ironically, one of the most buzzed about fighters in the UFC right now is one that hasn’t event made his Octagon debut. “The Destroyer” was scheduled to make his UFC debut at “UFC on Fuel 1: Ellenberger vs. Sanchez” on February 15th against Buddy Roberts. Unfortunately, Loeffler suffered an ankle injury while warming up and had to be pulled from the fight. This past week, he underwent successful ankle surgery, and hopes to be back in the cage in about six months.



With a record of 25-5 with 24 finishes, Loeffler has cultivated a reputation as one of the most excited fighters in the 185-pound division. He has won twelve of his last thirteen fights, finishing every one of his victims. Now on the mend, “The Destroyer” is also garnering a lot of attention for his entertaining interviews, complete with hilarious stories of his amazing life. In short, he is the complete package.



“The Destroyer” joins the CMG stable of clients, which also includes Strikeforce welterweight contender Tyron “T-Wood” Woodley, Canadian fight promotion Aggression MMA, former world champion pro wrestler Diamond Dallas Page’s workout brand, DDPYOGA, Bay Area-based combat sports promotion Elite Combat Sports, top MMA fight team Roufusport, and top combat sports broadcaster Mauro Ranallo.



For more information on Sean Loeffler, please look him up on Facebook, or follow him on Twitter @SeanLoeffler.

CROSSFIRE MEDIA GROUP AND MAURO RANALLO

CMG to handle media relations duties for Ranallo

San Jose, California (USA): Crossfire Media Group (CMG) Owner/Publicist Phil Lanides announced today that his company has reached an agreement to represent renowned mixed martial arts commentator Mauro Ranallo as his public relations representative. Ranallo was the play-by-play broadcaster for Pride Fighting Championships and EliteXC, and currently works in the same role for Showtime’s Strikeforce programming.

CMG will provide PR and media relations services for Ranallo in order to expand his presence within the mainstream and combat sports worlds, while also developing media strategies to further his brand.

“Mauro possesses one of the most recognizable voices in MMA today, and it’s an honor to work with him,” stated Lanides. “From Pride to EliteXC to Strikeforce, Mauro’s voice is synonymous with many of the signature calls in MMA history. I’m excited to help further elevate his status as the best commentator in combat sports today.”

“Phil Lanides has built up a solid reputation in MMA, and I feel comfortable and confident placing my PR needs in his hands,” says Ranallo. “I look forward to a long and mutually-beneficial business relationship with CMG.”

Mauro Ranallo was born in Abbotsford, British Columbia on December 21^st, 1969. The son of Italian immigrants, Ranallo grew up a huge pro wrestling fan. He played various sports, but always found himself being drawn to the role of an announcer. At the tender age of 16, he was offered the role of color commentator/“bad guy” manager with All-Star Wrestling, a nationally-televised show throughout Canada.

After a successful stint with the company, Ranallo utilized his distinct voice and energetic delivery to move into the mainstream sports world. After working for the Fraser Valley Radio Network, he bounced back and forth between wrestling and combat sports. In 2003, Ranallo received the opportunity of a lifetime when MMA legend and former UFC Heavyweight Champion Bas Rutten, who he had met in 2001 on the set of a movie, called the young broadcaster and offered him the position of play-by-play commentator for Pride Fighting Championships.

During his three year stint with the company, Ranallo called some of the biggest fights in MMA history. Ranallo left Pride FC shortly before the promotion was purchased by Zuffa. Ranallo then joined the fledgling Fight Network, the first 24-hour combat sports channel in North America. He also signed with Showtime Sports to serves a as the play-by-play man for its MMA telecasts, which led to him landing the same role for the first mixed martial arts cards on CBS. In addition to his commentating duties, he also currently hosts “The MMA Show with Mauro Ranallo,” Canada's first and most comprehensive weekly television program dedicated to MMA, and a daily podcast featuring the biggest names in MMA as his guests.

Ranallo joins the CMG stable of clients, which also includes Canadian fight promotion Aggression MMA, former world champion pro wrestler Diamond Dallas Page’s workout brand, DDPYOGA, Bay Area-based combat sports promotion Elite Combat Sports, top MMA fight team Roufusport, and top-ranked Strikeforce welterweight Tyron Woodley.

For more information on Mauro Ranallo, please visit http://www.mauroranallo.com/. Mauro can also be found on Twitter @MauroRanallo.